Innovation by the (Wash)Load

When you think of commercial laundromats, a $3.8B industry, innovation is probably not the first thing that comes to mind.  That is, unless you are Washlava.  The team at this start-up is turning the laundry experience upside down with a breakthrough concept that has college campuses and laundromat owners buzzing.

Born from Silvercar entrepreneur Todd Belveal, the frictionless laundry experience leverages Bluetooth technology and the Cloud to enable users to reserve and pay for washers and dryers using their smartphone.  Gone are the days of pocketing quarters and waiting for occupied machines to free up.  Through Washlava’s propriety user experience, anyone can easily see what machines are available for use, reserve and pay for them all from their phone.  Laundry cycles can also be monitored remotely so users can easily dedicate their time to other tasks, free from the boredom and anxiety that comes along with traditional laundromats.

The ChangeUp team has worked with Washlava to deliver strategic and creative expertise bringing the idea from conception to reality.  The concept is currently in place on the University of Florida campus in Gainesville and it continues to evolve as more locations are in the works for 2017 and 2018.